Facebook Custom Audiences

Connect with your audience where they are

Integrate Facebook to reach the right type of customer through razor-sharp targeting as part of a complete omnichannel strategy that automates the customer experience.

Engage on all channels and grow your audience

Get leads, grow your target audience, and turn one-time customers into loyal advocates based on where they are in their customer journey.

Connect channels and get more leads

Try it free. No credit card required. Instant setup.

Show the right content at the right time to the right person

Automatically update your Facebook efforts based on the actions your contacts take in other channels, so they’re always seeing the most relevant content.

Target & automate based on behaviors

You can add people to Facebook Custom Audiences automatically, and provide an optimal experience through the entire customer journey. When you run your Facebook Ads through an automation, you can target your audience based on almost any behavior.

A few things you can target based on:

Visits to your website
Products purchased
Industry
Email engagements & clicks
Time since last purchase
Job function
Customer lifetime value
Total spend
Date subscribed
Custom field information
Personal interests & tags
Geographic location

Make your Facebook ads work better